🌍 Public RSVP
Search, redesigned: What AI Means for Shopping (w/ The AI Collective)
When
Wednesday, 30 September 2026
11:30–12:30
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Search, Redesigned: What AI Means for Shopping Search used to help us find, and AI is starting to help us choose. What does that mean for shopping, brands, and the customer journey? In this online AI Collective Gothenburg session, Ceylan Özdemir will explore how AI is reshaping the journey from discovery to decision and what happens when the click is no longer at the centre of it. We’ll explore: AI Search — from links to answers AI Visibility — how brands become part of those answers AI Shopping — from discovery to recommendations and checkout Agentic Commerce — when AI starts acting on our behalf Ceylan will also share what she’s learning from building and testing in public, a practical experiment in understanding how brands show up in AI-generated answers. Expect a practical look at what is already changing, what’s coming next, and what it means for businesses navigating the new era of search. Agenda 11:30–11:40 — Welcome & introduction 11:40–12:15 — Search, Redesigned 12:15–12:30 — Q&A & discussion Who should attend Developers and software engineers Enterprise and technology leaders Innovation and digital transformation teams AI enthusiasts and builders Anyone curious about the future of AI-native commerce Join us for an evening exploring how AI is changing the shopping journey. Hosted online by AI Collective Gothenburg. The AI Collective is a global non-profit building the human layer for the AI era. We unite 200,000+ leaders, builders, and stakeholders across 100+ forums worldwide to democratize the frontier, build trust, and coordinate how society navigates the rapid acceleration of technological progress. All attendees and organizers at events affiliated with The AI Collective agree to our privacy policy and are subject to our code of conduct.
Who's going
Sponsors & partners
- Where
- Berlin
- Who's going
- ~60 expected
- Registration
- 🌍 Open to all
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