🌍 Public RSVP
From Conversation to Commitment: Using Storytelling to Win Over Investors, Clients & Partners!
When
Tuesday, 01 December 2026
17:30–20:30
“Interested” saves it to your list and sharpens your recommendations. “Going” marks your spot and opens the organizer’s page so you can grab the actual ticket.
How do you get investors, potential clients and development partners to believe in your startup, and commit to moving forward? This practical workshop explores how to use storytelling and persuasion to make your vision relevant, build trust and turn interest into action. Together, we’ll work on: Understanding how investors and B2B clients or partners make decisions. Shaping a compelling story around your technology, its value and your audience’s priorities. Handling objections and guiding the conversation towards a concrete commitment. Through small-group simulations, you’ll practice turning discussions into meaningful next steps, whether that’s a pilot, a partnership or progress towards investment. Facilitated by Jonathan Bory Jonathan is a lawyer specializing in contract negotiations, legal strategy and dispute resolution, advising startups, investors and entrepreneurs. He also teaches negotiation at the University of Neuchâtel and is co-founder and chairman of Lendora. His approach combines legal, business and behavioral perspectives to help people build agreements and navigate competing interests. Snacks and drinks will be provided — so come with your questions, grab a drink, and make the most of the session! Open to all startups supported by the EPFL Startup Launchpad. Seats are limited, so register and save your spot! 😊
Who's going
Sponsors & partners
Speakers from
- Where
- Rte Louis Favre 6c, 1024 Ecublens, Lausanne
- Who's behind it
- Jana Obeid
- Who's going
- ~40 expected
- Registration
- 🌍 Open to all
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